Here's Your Weekly News Bulletin from Keeping Your Balance. We are the one stop shop for small businesses and start-ups for accounting, payroll, taxes and just plain good tips and tricks for being successful!
Internet Marketing Tips:
Inquisitr.com has some interesting ideas on how to help your company's marketing campaign.
- Internet marketing allows you to automate many of your marketing processes which saves you time and money.
- Use various social media sites such as Facebook, Twitter and Instagram. This allows you to connect to your consumers worldwide, so your products/services reach a larger audience.
- Strategies to increase your profits: Search Engine Optimization for your website, consistent social media posts, have email marketing lists, use some free tools to get started (there are so many free tools you don't always need to pay a "marketing guru" big bucks to get started).
5 Myths about Start-Ups
Start-ups are all about innovation. Huffington Post knows that but also points that to become successful you'll need more than a great idea.
1) The idea is Everything!
Not so fast. Your idea is important but the route to success lies in turning your idea into a tangible product or service.
2) A Foolproof Plan!
Well, this doesn't exist. What you should focus on instead is having an adaptable plan.
3) Your Team is Supreme
Having a great team is extremely important and you will rely on them for a myriad of important and necessary tasks. However, having a good team will do little if there is not a carefully thought out way to generate a profit.
4) You Need intensive Funding
While Start-Ups do need a great deal of finding to get going, intensive funding does not ensure that a business will do well. You also don't want to lose sight of the original goal due to too much investor feedback.
5) Timing Does Not Matter
Like the old adage says, "timing is everything" and that rings true for start-ups as well!
Success depends on the state of the market. Read "The Biggest Reason Why Start-ups Succeed" which has a TED Talk video from Bill Gross founder of Idealab.